Chef of Champions Promotion Until 28 February

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Chef of Champions
Cook like Paco Roncero. Perform like a Champion.

Inspired by world-class chefs like Paco Roncero, the Silver Series is designed for professionals who demand precision, power and consistency and for distributors who want to lead their category.

Silver Ovens Special Campaign – Chef of Champions

Cook like Paco Roncero. Perform like a Champion.

At Pira Charcoal Ovens, we believe that high performance is never accidental. It is the result of strategic decisions, exceptional technology, and partnerships with professionals who share an uncompromising commitment to excellence.

That is why we introduce Chef of Champions, an exclusive and limited commercial initiative, carefully designed for selected distributors and inspired by the standards of excellence set by world-renowned chefs such as Paco Roncero.

This campaign offers preferential commercial conditions on a minimum package of Silver ovens, structured across four strategic pricing tiers. These tiers are designed to increase product rotation, accelerate purchasing decisions, and maximize commercial performance—without compromising the brand’s premium positioning.

The campaign will be valid until February 28 (inclusive) or while stocks last, whichever comes first. Once this period ends, all special conditions will automatically expire.

To help you convince your clients, we present a video featuring Paco Roncero, showcasing the Silver oven and sharing his experience with its performance.

PIRA at iMEAT 2026 in Bologna: live charcoal cooking at Hall 14, Stand D35

Rubén Iborra chooses Pira: rice, charcoal and a live showcooking at GUEXT 2026

Pira Ovens at Alicante Gastronómica 2026: Charcoal Ovens, Barbecues and Non-Stop Live Cooking

PIRA Ovens will participate in GUEXT 2026, the great event of professional hospitality

Another summer under the stars. Another summer of #PiraFlavour

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